Regional Sales Manager-RS (ภาคใต้)

Riachtanach:Lead
  • Develop and execute annual sales plans, volume targets, and distribution objectives for the Isaan region across all channels (Traditional Trade, Modern Trade, Wholesale).
  • Analyze regional market data, competitor activity, and sales trends to adjust territory strategy and resource allocation.
  • Set and monitor monthly/quarterly sales KPIs by province and by team, escalating gaps to the Sales Director.
  • Manage, coach, and evaluate a team of Area Sales Supervisors and Sales Representatives covering assigned provinces.
  • Manage relationships with regional distributors and key dealers, including credit terms, target-setting, and contract renewal negotiations.
  • Monitor distributor stock levels, aging, and claims to ensure healthy sell-in/sell-out balance.
  • Coordinate with Trade Marketing on regional promotions, POSM deployment, and merchandising standards.
  • Coordinate with Supply Chain/Logistics on regional stock availability and delivery lead times.

Qualifications: Bachelor's degree in Business Administration, Marketing, or a related field. Experience [e.g., 7-10 years] in FMCG sales, with at least [e.g., 3 years] in a regional or multi-provincial management role. Proven track record managing distributor networks and Traditional Trade/Modern Trade channels in an upcountry region. Valid driver's license and willingness to travel extensively within the region.

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