TV Category Manager

• Develop and execute the TV category strategy, assortment, product mix and growth opportunities in line with business objectives and market trends.
• Own category sales, gross margin and profitability targets and identify opportunities to improve ASP, margin and overall category contribution.
• Develop monthly and quarterly forecasts and purchasing plans, balancing demand, availability, supplier lead time, and payment terms.
• Optimize stock productivity through DOH, sell-through, aging, stock cover and inventory turnover while protecting availability of key and Hero SKUs.
• Optimize assortment and SKU productivity based on sales, profitability, market demand and lifecycle, including new launches, delisting and clearance decisions.
• Develop competitive pricing and promotional strategies that drive incremental sales while protecting margin and maximizing promotional ROI.
• Manage key supplier and brand relationships and negotiate cost, rebates, payment terms, promotional support and other commercial agreements.
• Track and analyze key KPIs including Sales, Gross Margin, ASP, DOH, Sell-through, Aging, OOS, Inventory Turnover and Forecast Accuracy, providing actionable insights to management.

Partner with Sales, Marketing, Finance, Supply Chain, E-commerce and Operations to align purchasing, stock availability,

Strong negotiation and supplier relationship management skills.

Excellent communication, presentation and stakeholder management skills.

Results-oriented, proactive and accountable.

Strong commercial mindset with excellent analytical and problem-solving skills.

Advanced Excel & Data Analysis

Forecasting & Demand Planning

Buying & Replenishment

Inventory Management

Margin & Profitability Analysis

Pricing & Promotion

Market & Competitor Analysis