Visual Merchandiser / Art Director
Key Responsibilities
- Art Direction & Visual Identity
– Define and maintain the visual language across all outputs for both brands, keeping their positioning distinct (District Eight as OBM; Root and Branch as ODM). – Lead campaign visuals, product storytelling and brand presentations; ensure consistency across digital, print and spatial applications.
- 2D Creative Production
– Oversee and produce catalogues, lookbooks, presentations, social and marketing assets, and sales/trade tools. – Direct graphic designers and freelancers to deliver on time and on standard.
- 3D Rendering & Visualisation
– Direct and/or produce 3D renderings for products, interior scenes and dealer proposals. – Ensure renders are true to real materials, lighting and brand tone, working with Product and Technical teams for accuracy.
- Showroom, Dealer & Visual Merchandising
– Lead visual merchandising for District Eight showrooms and dealer/distributor showrooms: product layout and zoning, styling, object curation, and seasonal updates. – Support the Milan showroom (within ~6 months) and Hà Nội showroom (within ~12 months) openings — design language, layout, styling and on-site setup.
- Interior Arrangement & Spatial Styling
– Develop interior concepts for showrooms, dealer setups and exhibition spaces; adapt layouts to different markets. – Balance aesthetics with commercial functionality so spaces support conversion, not just imagery.
- Tradeshow & Exhibition Direction
– Design and art-direct tradeshow and exhibition booths for international and regional fairs, coordinating build, logistics and product selection.
- Photography Direction
– Art-direct and/or execute product, lifestyle and campaign photography; manage photographers, stylists and external teams to brand standard.
- Cross-Functional Collaboration
– Partner with Marketing (campaigns, calendar), Product (accuracy, materials, launches) and Sales (dealer presentations, showroom support) to serve commercial objectives through visual storytelling. Requirements Non-negotiable for this role – Formal interior design, spatial design or architecture background (degree or equivalent professional track record) — this is a spatial role, not a graphics-only role. – Demonstrated experience designing and styling physical retail / showroom environments, not only 2D assets. – Material literacy in premium furniture materials — oak and timber, stone, metal, leather, fabrics and considered finishes — with the judgement to art-direct them faithfully. Experience – 5+ years in Art Direction and/or Visual Merchandising, ideally in furniture, interior or lifestyle brands. – Proven delivery of showroom, booth or exhibition environments from concept to on-site execution. Skills – Strong eye for composition, materiality and spatial design. – Adobe Creative Suite (PS, AI, ID) and 3D tools (3ds Max, Blender, SketchUp or similar); understanding of lighting and rendering realism. – Able to translate brand identity into both graphics and space, and to move between concept and hands-on execution. Mindset – Reserved, design-literate taste aligned with the brand; commercially aware of how visuals support sales. – Structured; manages multiple 2D, 3D and spatial outputs in parallel; comfortable working within a defined brand-approval model. Success Metrics – Consistency and quality of brand visuals across all channels and both brands. – Effectiveness of showroom, dealer and tradeshow layouts on client engagement and conversion. – On-time, on-standard delivery of 2D and 3D assets. – Readiness and quality of the Milan and Hà Nội showroom environments. Loaction: 19/45 Tran Dinh Xu, Cau Kho Ward, District 1, HCMC
Skills: 3D Rendering, Digital Sculpting, Unity3D, 3D Modeling, Rendering