MARKETING & CUSTOMER RELATIONSHIP COORDINATOR

JOB TITLE MARKETING & CUSTOMER RELATIONSHIP COORDINATOR

NATURE OF JOB FULL TIME

INDUSTRY AUTOMOTIVE SALES

SALARY KSHS.35,000 PLUS COMMISSION

JOB LOCATION ALONG NGONG ROAD

DUTIES AND RESPONSIBILITIES

Customer Relationship Management

• Manage and maintain accurate customer information and interactions using the CRM system.
• Build and maintain strong relationships with existing and potential customers.
• Respond promptly and professionally to customer inquiries through phone, email, social media, and other communication channels.
• Identify customer needs and provide timely and appropriate solutions.
• Follow up with customers after enquiries, purchases, and other interactions to strengthen customer retention.

Lead Management & Sales Support

• Follow up on leads generated through marketing campaigns, social media, referrals, and other channels.
• Qualify leads and ensure they are appropriately handed over to the sales team.
• Maintain regular follow-ups with prospects to drive conversions.
• Support the sales team with customer information and communication.
• Identify opportunities for repeat business, referrals, and upselling.
• Track lead progress and provide updates on outstanding opportunities.

Marketing & Social Media Coordination

• Support the development and coordination of marketing content and campaigns.
• Assist in managing the company's social media presence and audience engagement.
• Respond to customer comments, messages, and inquiries across social media platforms.
• Coordinate promotional campaigns, offers, and marketing initiatives.
• Support the planning and execution of promotional activities, exhibitions, events, and other customer engagement initiatives.
• Monitor marketing activities and provide feedback on customer response and engagement.

Customer Feedback & Market Insights

• Monitor customer feedback across different communication channels.
• Identify recurring customer concerns, preferences, and emerging trends.
• Communicate relevant customer insights to the sales and management teams.
• Support initiatives aimed at improving customer satisfaction and overall customer experience.
• Monitor competitor activities and provide relevant market feedback.

CRM & Reporting

• Ensure customer and lead information is accurately captured and regularly updated in the CRM.
• Maintain organized records of customer interactions, enquiries, follow-ups, and sales opportunities.
• Prepare basic marketing, customer engagement, and lead activity reports.
• Track follow-up activities and ensure no qualified lead is neglected.
• Provide regular updates on customer relationship and marketing activities.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Degree in Marketing, Business Administration, Communications, or a related field.
• Minimum 3 years' experience in marketing, customer relationship management, sales support, or a related role.
• Practical experience using CRM systems .
• Experience managing or engaging audiences on social media platforms.
• Experience in the automotive industry, motor vehicle dealership, or related sales environment is an added advantage.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.