Trade Marketing

1. Trade Marketing Campaign Management

• Plan and execute offline campaigns, promotions, and seasonal activities
• Coordinate with sales teams and retailers for campaign rollout
• Ensure all campaign materials are delivered on time
• Monitor campaign performance and ROI

1. In-store Visibility & POSM Management

• Manage POSM production and deployment
• Ensure proper VM/display implementation across stores
• Improve product visibility and customer experience at point of sale
• Conduct regular store audits

1. Retail & Channel Support

• Support Brand Shops, Dealers, Modern Trade, and key retail partners
• Coordinate product launches and in-store activation
• Work with sales teams to improve sell-out performance
• Analyze store-level opportunities and issues

1. Sales Promotion & Performance Tracking

• Develop promotion mechanics to increase conversion and AOV
• Track sales uplift from campaigns and promotions
• Analyze SKU performance and recommend actions
• Support bundle/cross-sell strategy

1. Market & Competitor Analysis

• Monitor competitor activities, pricing, POSM, and promotions
• Collect market insights and shopper behavior
• Recommend improvement opportunities

1. Cross-functional Coordination

• Coordinate with marketing, design, procurement, warehouse, and - sales teams
• Ensure execution quality and timeline management
• Support ad hoc projects and offline events

Qualifications: ไม่จำกัดเพศ วุฒิปริญญาตรี สาขาการตลาด และอื่นๆที่เกี่ยวข้อง มีประสบการณ์ด้าน Retail Operation มีทักษะในการประสานงาน และแก้ปัญหาเฉพาะหน้าได้ดี สามารถเริ่มงานได้ทันที จะพิจารณาเป็นพิเศษ