Content Creator
Key responsibilities
- Ideate and produce short-form videos that grow the Motorist brand: amplifying paid campaigns, explaining COE, road tax, insurance, and other topics in formats that actually perform
- Monitor trends across TikTok, Instagram Reels, and YouTube Shorts and translate them into content that fits our voice and audience
- Work alongside the Media Sales team to create content for brand partners
- Develop concepts from scratch, script, shoot, and edit partner content
- Attend partner events to capture coverage and fast-turnaround highlight reels
- Script, shoot, and edit content
- Track what you publish: views, saves, shares, engagement rate, and use that to inform what you make next
- Manage a content calendar that balances Motorist brand needs with partner deliverables
Skills and abilities
- Content creator mindset — you follow trends critically and can tell a genuine cultural signal from a platform fad
- You know how to adapt an idea across TikTok, Reels, and Shorts without a carbon copy approach
- You can write a hook, frame a shot, edit engaging videos. and retain audience attention
- Comfortable appearing on camera
- You can manage a content calendar and flag conflicts before they become problems
- Short-form scripting
- On-camera presenting
- Smartphone & camera shooting
- Proficient in video editing using CapCut and/or Adobe Premiere Pro, with the ability to produce professional-quality, brand-aligned content.
- Experience with DaVinci Resolve is an advantage.
- Basic analytics tracking and event coverage
- Class 3 Driving License