Product Manager
About the Role
We are looking for a Product Manager to support brand growth initiatives through PNL-driven and product-led solutions. This role will focus on translating business growth goals into scalable product and campaign strategies, and driving end-to-end delivery with cross-functional teams.
Responsibilities
- Partner closely with PNL and business teams to understand growth objectives (acquisition, activation, conversion, retention) and translate them into clear product and campaign requirements
- Lead the planning and execution of growth related product initiatives, including campaign mechanics, user journeys, and product solutions
- Own the end-to-end delivery of growth projects, coordinating with engineering, design, marketing, and operations teams to ensure high-quality and timely delivery
- Analyze campaign and growth performance, conduct post-launch reviews, and continuously optimize product and campaign effectiveness
- Stay informed about growth trends, campaign mechanics, and industry best practices, and apply relevant insights to the business
Requirements
- 5+ years of experience in growth, campaign, or related product roles, with proven success in growth or campaign initiatives
- Strong ability to translate business goals into structured product solutions and execution plans
- Solid analytical and problem-solving skills, with the ability to summarize insights and drive action
- Ability to independently own and deliver growth-related projects end to end
- Strong communication and collaboration skills
Preferred Qualifications
- Experience working with brand-driven, platform-based, or high-frequency campaign products
- Experience in scaling growth initiatives or building growth solutions from scratch