Lead Generation Specialist

Company Description Vigour Technology Inc. is a dedicated technology partner that helps organizations transform ideas into high-performing digital products. The company works with startups and enterprises to deliver custom web applications, cloud solutions, and strategic technical consulting that support business growth. Using modern frameworks and a robust technology stack across backend, frontend, databases, and DevOps, Vigour builds scalable, secure, and user-centric solutions. The team emphasizes security-first practices, performance optimization, and reliable monitoring to ensure stable, measurable results. Vigour values clear communication and outcome-focused delivery, offering tailored solutions aligned with client goals. Role Description The Lead Generation Specialist role is a remote contract position focused on identifying and qualifying new business opportunities for Vigour Technology Inc. Day-to-day responsibilities include researching target markets, building prospect lists, and generating new leads through online channels such as email outreach, social platforms, and professional networks. The specialist will engage with potential clients, conduct initial discovery conversations, and coordinate with the sales and account teams to move qualified leads into the sales pipeline. This role also involves maintaining accurate records in CRM tools, tracking outreach performance, and refining lead-generation strategies based on results and feedback. Collaboration with marketing and technical teams to align messaging with Vigour’s services and value proposition is an important part of the role. Qualifications

• Demonstrated ability in lead generation and creating new leads through digital and outbound channels.
• Strong communication and interpersonal skills for engaging prospects and conducting effective discovery calls.
• Experience in sales, business development, or inside sales, with a focus on technology or B2B services.
• Proficiency in research and market analysis to identify relevant industries, decision-makers, and opportunities.
• Comfort using CRM systems, spreadsheets, and productivity tools to organize data and track outreach activities.
• Goal-oriented mindset with the ability to work independently in a remote environment and manage multiple prospects simultaneously.
• Understanding of software development, cloud services, or IT consulting is a plus.
• Previous experience in a lead generation, SDR, or similar role is preferred; relevant education in business, marketing, or a related field is beneficial.

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