Community and Brand Manager

Job Overview:

As Community and Brand Manager, you’ll be the guardian and amplifier of the ThriveCart brand while owning the day-to-day health, engagement, and communication within our community.

This is a proactive role - not reactive moderation. You will ensure ThriveCart looks, sounds, and feels unmistakably ThriveCart everywhere it shows up - while consistently providing updates, sharing timelines and key dates, surfacing important product and company news, and ensuring members feel heard, supported, and excited to be part of ThriveCart.

You will be the voice of the brand inside the community and across key touchpoints - translating internal updates into clear, friendly, and trustworthy communication for our customers.

This role blends strategy and execution: part brand steward, part community leader.

You’ll work closely with marketing, product, support, content, design, and leadership to ensure alignment, clarity, and consistency across every channel.

Key Responsibilities:

Community Engagement

Actively manage and engage with the ThriveCart community on a daily basis

Foster a welcoming, helpful, and professional environment aligned with ThriveCart’s brand values

Encourage meaningful discussion, participation, and peer-to-peer support

Consistently share product updates, roadmap highlights, timelines, and key dates with the community

Translate internal information into clear, customer-friendly posts

Ensure the community is always informed — no silence, no ambiguity

Serve as the voice of ThriveCart within the community

Communicate with clarity, empathy, and confidence, even during sensitive or high-traffic moments

Plan, host, and moderate webinars, tech-ins, and community sessions

Coordinate agendas, speakers, and follow-ups to ensure smooth execution

Engage attendees during live sessions and drive post-event discussion

Support affiliate communications within the community, sharing updates and acting as liaison when needed

Gather feedback, questions, and sentiment from the community

Surface recurring themes, concerns, and opportunities to internal teams

Advocate for the community while aligning with company goals

Brand Ownership & Governance

Serve as the day-to-day brand guardian for all community-facing content, ensuring every post, reply, announcement, and engagement touchpoint consistently reflects ThriveCart's voice, tone, and messaging standards.

Apply ThriveCart's brand guidelines when creating and publishing community content across all platforms, including forums, social channels, and member communications — no content goes out that isn't on-brand.

Review and provide brand feedback on community-generated campaigns, partner spotlights, and user-submitted content before publication.

Maintain a working knowledge of ThriveCart's brand guidelines and flag inconsistencies or drift when spotted across community channels, escalating where needed.

Support product launches and campaigns by crafting community announcements and engagement content that aligns with the broader campaign messaging and brand positioning.

Monitor community sentiment and member feedback to surface insights that inform how ThriveCart's brand voice is landing — and where it could be clearer, warmer, or more differentiated.

Cross-Functional Collaboration & Alignment

Work closely with product, support, marketing, and leadership teams

Coordinate announcements, launches, and updates to ensure alignment and accuracy

Balance creativity with commercial and customer goals

Ensure campaigns and community messaging are consistent and feel cohesive and strategically aligned

Required Skills

Exceptional written communication skills with the ability to simplify complex information

Strong understanding of brand strategy, positioning, and storytelling

Strong sense of brand voice, tone, and audience awareness

Proven experience maintaining and scaling a brand across multiple channels

Experience managing and growing online communities

High attention to detail with a strong eye for consistency and quality

Highly organized, proactive, and comfortable owning communication without being prompted

Naturally engaged, visible, and responsive

Calm, thoughtful, and confident under pressure

Confident giving feedback while collaborating respectfully

Ability to balance creativity with commercial impact

Demonstrated experience using AI tools (such as ChatGPT, Claude, or Gemini) to meaningfully improve day-to-day productivity, including drafting, research, analysis, and workflow automation

Hands-on experience designing and deploying AI agents to automate repeatable tasks, with the ability to identify where AI can reduce manual effort and implement solutions independently.

Experience and Education

Bachelor’s degree in Marketing, Communications, Branding, Business, or a related field (or equivalent practical experience)

3–5+ years of experience in brand, community, marketing, or communications roles (SaaS or digital products strongly preferred)

Hands-on experience managing brand standards across web, product, campaigns, social, email, and community platforms

Proven experience communicating updates, timelines, or announcements to a customer audience

Experience moderating or leading an online community (SaaS, ecommerce, or creator-focused products strongly preferred)

Location: UK, London/Hybrid

Salary: 40k pa GBP/ $55k pa - 45k GBP/$62k pa

Learn More About ThriveCart :

Our team thrives on collaboration, innovation, and continuous growth. We foster an open environment with regular knowledge-sharing sessions and encourage active participation in shaping the platform. Our values include:

Commit to Excellence – We believe in delivering high-quality work and continuous improvement.

User-Focused Problem Solving – Every design should contribute to solving a real problem for our users.

Team Collaboration – We work better together, valuing input from every team member.

Growth Mindset – We embrace challenges as opportunities to learn and grow.