Global Media Director - Consumer Brands (w/m/d)

Freudenberg Home and Cleaning Solutions GmbHWeinheimstepstonejulkaistu 22.10.2026
Pakollinen:AILead

Über das Unternehmen

Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 52,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.

Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products. The portfolio includes brands such as Vileda®, Gimi®, Wettex® and Marigold®. The company employs more than 3,800 people and hosts a global distribution network.

Aufgaben

  • Define and lead the global media strategy, vision and investment principles of our brands, such as Vileda, O-Cedar, Gala and others
  • Establish global media governance, standards, KPIs and measurement frameworks to improve effectiveness and ROI
  • Lead the global media agency ecosystem and strategic platform partnerships (e.g., Google, Meta, Amazon)
  • Lead media transformation initiatives, including Adtech, Martech, AI-driven optimization and capability building across regional teams
  • Lead the Global team of media experts (Classic, Performance and Social) and the Media Council consisting of regional stakeholders in Europe and North America

Anforderungen

  • University degree in Business, Economics, Marketing or a related field; MBA preferred
  • Several years of relevant professional experience in FMCG media and/or media agency, incl. leadership responsibility and ownership of large-scale media investments
  • Proven track record over several years in media strategy, agency management and marketing effectiveness and budget management in a multinational matrix
  • Strong expertise in Adtech, Martech, data and tracking ecosystems
  • Extensive experience in budget management and commercial decision-making
  • Business fluent in English, German is a plus

Wir bieten

Flexible Work Models We allow for flexible work models to ensure both professional and personal success.

International Opportunities Grow in your career through international exchange and global job opportunities.

Personal Development We offer a variety of trainings to ensure you can develop in your career.

Cafeteria/ Canteen We offer fresh food on-site, both hot and cold.

Sonstiges

Additional Information Kim Neumann