Digital marketing specialist (LM)

Digital Marketing Specialist (Remote) · Location: Argentina

Schedule: Monday to Friday | 8:00 AM - 5:00 PM EST Modality: Remote Employment Type: Full-time English: Advanced (C1 Required) Education: Bachelors Degree in Marketing, Communications, Business, or related field preferred

About the Role

Were looking for a Digital Marketing Specialist with hands-on experience managing paid social campaigns through Meta Ads, particularly targeting the U.S. market. The ideal candidate is highly organized, data-driven, creative, and comfortable using AI tools to streamline marketing efforts and improve campaign performance.

Key Responsibilities

• Create, launch, manage, and optimize paid social campaigns on Meta (Facebook & Instagram).
• Set up audiences, budgets, placements, and campaign parameters.
• Conduct A/B testing and implement performance optimizations.
• Use AI tools (ChatGPT or similar) to generate ad copy, content variations, and campaign assets.
• Design and edit marketing materials using Canva.
• Build and update landing pages using existing templates.
• Support organic social media, email marketing, affiliate marketing, and partner campaigns.
• Manage online reputation, reviews, and community engagement.
• Track campaign performance, generate reports, and provide actionable recommendations.
• Coordinate multiple projects while ensuring deadlines and campaign schedules are met.

Requirements

• 2+ years of experience in Digital Marketing
• GOOD ENGLISH LEVEL (VERBAL)
• Hands-on experience running paid Meta Ads campaigns (Facebook & Instagram)
• Experience managing campaigns targeting the U.S. market (required)
• B2B marketing experience
• Strong knowledge of Meta Ads Manager
• Proficiency in Canva (portfolio showcasing digital marketing projects required)
• Experience creating and analyzing marketing performance reports
• Strong project management and organizational skills
• Ability to manage multiple campaigns and priorities simultaneously
• Experience using AI tools such as ChatGPT or similar platforms

Nice to Have

• Experience with affiliate and partner marketing programs.
• Familiarity with reputation management and review platforms.
• Experience supporting email marketing and organic social media initiatives.

Important:

This role requires proven experience running paid Meta Ads campaigns (not organic-only marketing), preferably within a B2B environment and targeting the U.S. market.

-Requerimientos-

Educación mínima: Universitario 1 año de experiencia Palabras clave: online, mercadotecnia, marketing, mercadeo, especialista