Marketing
Nõutav:Lead
Responsibilities:
- Marketing and Sales Strategy
- Develop, design, and implement long-term marketing strategies to increase market share and product sales in the fashion industry.
- Analyze market trends and consumer behavior to identify new opportunities.
- Marketing Campaign Management
- Lead and manage multi-channel marketing campaigns, including digital, social media, and traditional advertising.
- Prepare the marketing budget and ensure its management aligns with set targets.
- Product Development
Conduct market research to identify consumer shopping trends and patterns to inform future product development.
- Performance Analysis
- Monitor and analyze marketing and sales campaign results, and prepare periodic reports for management and feedback to the design division.
- Develop strategic recommendations based on data analysis to improve marketing effectiveness.
- Client and Business Partner Relationship Management
- Build and maintain strong relationships with key customers, business partners, and influencers in the fashion industry.
- Develop loyalty programs and promotions to increase customer retention.
- Event and Branding Activities
- Plan and organize branding events, product launches, and participation in fashion exhibitions.
- Develop creative concepts to enhance brand and product exposure.
Qualification:
- Minimum Bachelor’s degree in Marketing, Business, or a related field; a Master’s degree is a plus.
- At least 7 years of work experience in marketing and sales, particularly in the fashion industry.
- Proven track record in achieving sales and marketing targets.
- Strong analytical skills and experience with marketing analytics tools such as Google Analytics, HubSpot, etc.
- Excellent communication and presentation skills.
- Effective leadership and team management abilities.
- Creativity and strategic thinking in developing marketing campaigns.
- Resilient under pressure and target-driven.
Skills: Campaign Management, Communicative, Marketing Analytics Tools