KOL & Talent Specialist Intern
Scope of Work
- KOL Scouting & Talent Curation: Conduct research, selection, and performance metric analysis of KOLs/influencers (TikTok, Instagram, YouTube) aligned with campaign targets.
- Outreach & Negotiation: Reach out to KOLs, handle initial negotiations regarding rates and deliverables.
- Campaign Coordination: Ensure published content complies with the brand brief, monitor posting schedules, and collect publication links.
- Reporting & Database Management: Compile campaign performance reports/recaps and regularly update the KOL database.
Requirements
- Final-year undergraduate student or fresh graduate (preferably majoring in Communications, Marketing, Business, or a related field).
- Active social media user, staying up-to-date with current trends and creator culture.
- Possess strong communication skills, basic negotiation skills, and high attention to detail in data management (proficient in Google Sheets/Excel).
- Proactive, highly self-motivated, and capable of working effectively both independently and within a team.
Skills: Influencer Marketing, Teamwork, Affiliate Marketing, Collaboration, Digital Marketing