Marketing Manager (Preschools - EAST)
Yearly Bonus & Increment Medical & Dental Benefits 8.30am - 6.15pm East Singapore - Large Stable Organisation
Job Description:
A leading early childhood education organisation is looking for a Marketing Manager to lead integrated marketing efforts across its preschool brands .
This is a key role for a commercially minded, hands-on marketer who can translate marketing strategy into impactful campaigns, strengthen brand presence and drive meaningful engagement with parents and families.
The ideal candidate will have strong preschool/early childhood/education industry experience, coupled with broad capabilities across digital marketing, social media, content, analytics and brand development.
Job Responsibilities:
- Lead and execute integrated 360° marketing campaigns across digital, social, content and offline channels
- Develop and implement marketing strategies to strengthen company brand presence and growth
- Drive digital marketing initiatives including paid media, SEO/SEM, email marketing, website content and social media
- Develop and manage social media strategies, content calendars and campaigns
- Work closely with internal stakeholders, preschool centres and external agency partners to execute effective marketing initiatives
- Monitor campaign performance, analyse data and provide actionable insights and recommendations
- Ensure consistent brand positioning, messaging and storytelling across all marketing touch points
- Support senior management on brand-building, parent engagement and new marketing initiatives
- Manage multiple projects simultaneously, ensuring campaigns are delivered effectively and to a high standard
Requirements:
- 5–8 years of relevant marketing experience, ideally gained in a brand-side or agency environment
- Prior experience in the early childhood / preschool/education industry is essential
- Strong understanding of preschool audiences, parent engagement and education marketing
- Strong capabilities across digital marketing, social media, analytics, content strategy and campaign management
- Proven ability to manage multiple marketing projects independently and work effectively across different stakeholders
- Excellent communication, collaboration, problem-solving and attention to detail
- Proactive, hands-on and commercially minded with the ability to turn ideas into impactful marketing initiatives
- Passionate about storytelling, customer engagement and building strong, purposeful brands
Interested candidates please kindly send your updated CV to sarah@keytrustrecruitment.sg or whatsapp 8952 8009 to apply!
Key Trust Recruitment Pte Ltd (25C2803) Sarah Leong Wei Qi (R23112021) Facebook Group: SG Preschool/Infant Jobs 婴幼儿工作新加坡 Telegram Handle: Preschool Jobs Singapore