Media Performance Senior Officer

Global Academic Foundation Hosting University of Hertfordshire UHNew Capital, Cairowuzzufavaldatud 30.06.2026
Senior

1-Handling media agencies negotiations across (ATL, OOH, and Digital channels). 2-Optimizing performance media campaigns to enhance student acquisition and improve conversion rates throughout the enrollment cycle. 3-Working with the program manager to ensure a flawless lead cycle on the CRM (SLA for touchpoints with leads, dashboard reporting). 4-Optimizing marketing automation funnels and closely monitoring SMS and email campaign performance to improve engagement, open rates, and conversion metrics. 5-Developing SEO strategies in collaboration with the digital agency to achieve optimal search engine rankings and digital visibility. 6-Implementing and managing website chatbot solutions, ensuring seamless technical integration and an effective lead management process. 7-Managing financial processes related to media activities, including invoice handling, budget tracking, and credit card payment cycles. 8-Optimizing content for media buying campaigns and developing A/B testing strategies to improve digital marketing performance. 9-Coordinating the technical development of the website with the digital agency to ensure optimal website performance and user experience.

1-Bachelor's degree in a relevant field. 2-(4- 6) years of Experience in Media Performance. 3-Excellent written and verbal communication skills in English. 4-Strong interpersonal skills.