Social Media Specialist

We’re looking for a creative and proactive Social Media Specialist to grow Gemarae’s online presence through engaging content, trend-driven strategies, and community management. You’ll be responsible for planning, creating, and optimizing content across our social media platforms while helping strengthen our brand identity in the jewelry industry Responsibilities

• Manage and maintain all Gemarae social media platforms.
• Monitor social media trends, competitors, and industry insights to identify content opportunities.
• Engage with the community through comments, messages, and social interactions.
• Track content performance and prepare weekly and monthly reports with actionable insights and recommendations.
• Collaborate with the host and e-commerce teams to execute campaigns effectively.

Requirements:

• Minimum 1 year of experience in social media, content creation, or digital marketing.
• Strong understanding of Instagram, TikTok, and current social media trends.
• Basic photo/video editing skills (CapCut, Canva, Adobe Creative Suite, or similar tools).
• Comfortable creating content independently and coordinating talent shoots.
• Familiar with AI tools for content creation is a plus.
• Strong communication and organizational skills.
• Interest in fashion, jewelry, beauty, or lifestyle brands is highly preferred.

Bonus Points If You :

• Have experience managing TikTok Shop or livestream content.
• Understand social media analytics and performance reporting.
• Have a portfolio showcasing content you’ve created or managed.

Skills: Instagram Marketing, Google Ads, Content Marketing, Digital Marketing, Google Analytics, TikTok Ads, Social Media, Meta Ads