Sales Manager

To develop and implement sales strategies for wet wipes, cosmetics, personal care, and hygiene products, achieve sales and collection targets, expand market share, strengthen distribution channels, and lead the sales team to drive sustainable business growth and profitability.

Key Responsibilities:

• Develop annual sales strategies and monthly sales plans for the company's product portfolio.
• Set and monitor sales targets for regions, sales supervisors, representatives, distributors, and key accounts.
• Lead and manage the sales team to achieve sales, distribution, and collection targets.
• Expand market coverage and distribution channels for wet wipes, personal care, cosmetics, and hygiene products.
• Build strong relationships with distributors, wholesalers, retailers, pharmacies, supermarkets, hypermarkets, and Modern Trade accounts.
• Identify new business opportunities, acquire new customers, and develop existing accounts.
• Analyze market trends, competitors, pricing, customer needs, and product performance.
• Monitor sales forecasts, product availability, market coverage, returns, discounts, and profitability.
• Coordinate with Marketing on promotions, product launches, and trade marketing activities.
• Coordinate with Production, Planning, Warehouse, Logistics, and Finance to ensure product availability, timely delivery, and effective collections.
• Prepare regular sales reports, analyze performance gaps, and implement corrective action plans.

• Bachelor's degree in Business Administration, Marketing, Commerce, or a related field.
• 7–10 years of sales experience, including proven experience in sales team management.
• Strong experience in the wet wipes, cosmetics, personal care, or FMCG industry is highly preferred.
• Proven experience in managing distributors, wholesalers, retailers, pharmacies, and Modern Trade accounts.
• Strong knowledge of distribution networks, market coverage, and sales territory management.
• Proven track record of achieving sales targets, developing customer accounts, and improving collections.
• Excellent leadership, negotiation, communication, and analytical skills.
• Proficiency in Microsoft Excel and sales reporting; ERP or CRM experience is an advantage.
• Willingness to travel and supervise sales territories as required.