Sales Director- Commercial Vehicle

Key Responsibilities Lead  new market development  for BYD’s comprehensive range of commercial electric vehicles and related green energy products and solutions.

Define target  market segments , develop go-to-market strategies, and drive execution of sales and business development initiatives.

Develop and manage  annual and long-term sales plans  to achieve growth targets.

Oversee sales performance across BYD’s commercial EV portfolio and associated product lines, ensuring sustained growth and market penetration in Singapore.

Manage the commercial function with accountability for  P&L performance , distributor portfolio management, and revenue optimisation.

Identify, prepare, and participate in  tenders and projects  related to commercial EVs and green energy solutions.

Collaborate and liaise with internal departments to ensure  cross-functional alignment  and operational synergy.

Lead, develop, and manage the  Sales Team , ensuring strong performance, discipline, and capability building.

Drive strategic partnerships, key account development, and major customer engagements.

Perform other duties and strategic initiatives as assigned by the Managing Director.

Requirements & Qualifications Bachelor’s degree in Business, Marketing, Engineering, or related discipline

Proven leadership experience in  commercial vehicle sales, automotive sales, fleet sales, or B2B sales environments

Strong track record in market development and revenue growth

Experience managing distributors, partners, or channel sales structures is highly advantageous

Solid commercial acumen with experience managing business performance / P&L exposure preferred

Familiarity with government projects, tenders, or large-scale commercial deals is a strong advantage

Strong negotiation, stakeholder management, and leadership skills

Ability to operate effectively in a fast-paced, growth-oriented organisation.