KOL & Affiliate Specialist
- Responsibilities :
- Identify, approach, and maintain relationships with Key Opinion Leaders (KOL) & Affiliate, influencers, and brand ambassadors relevant to the company’s products/industry.
- Negotiate collaboration terms, contracts, and deliverables with KOL & Affiliate.
- Plan, execute, and monitor influencer marketing campaigns across multiple platforms (Instagram, TikTok, YouTube, etc.).
- Coordinate with internal marketing, content, and design teams to ensure campaign consistency.
- Track campaign performance, engagement, and ROI, providing reports and insights to management.
- Research new KOL trends, platforms, and strategies to maximize brand exposure and conversions.
- Manage KOL & Affiliate database and maintain good long-term partnerships.
- Qualifications :
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Minimum 1–2 years of experience in KOL/Affiliate Marketing or Digital Marketing.
- Strong networking and negotiation skills.
- Familiar with social media platforms, influencer marketing tools, and current digital trends.
- Good analytical skills with the ability to track KPIs and campaign effectiveness.
- Excellent communication, relationship management, and organizational skills.
- Creative, proactive, and able to work independently as well as in a team.
- Willing to work in a fast-paced environment and manage multiple projects simultaneously.
Skills: Negotiation Skills, Affiliate Marketing, KOL Operation, Social Media, Digital Marketing