SALES SUPERVISOR

We are looking for a proactive, responsible and results-driven Sales Supervisor to lead and supervise our sales team in achieving the company's sales targets and business objectives.

The successful candidate will be responsible for managing daily sales activities, developing customer relationships, identifying new business opportunities, monitoring sales performance and ensuring excellent customer service.

The candidate should have strong leadership, communication and negotiation skills, preferably with experience in the food industry.

Key Responsibilities

1. Sales Team Supervision & Management

• Supervise, lead and motivate the sales team to achieve monthly and annual sales targets.
• Assign sales territories, customer accounts and sales responsibilities.
• Monitor daily sales activities and individual sales performance.
• Conduct regular sales meetings and performance reviews.
• Provide coaching, training and guidance to sales executives.
• Ensure the sales team follows company policies, procedures and sales strategies.

2. Sales Development & Business Growth

• Develop and implement sales plans to increase revenue and market share.
• Identify new customers and business opportunities.
• Promote the company's food products to restaurants, hotels, supermarkets, wholesalers, distributors and food service operators.
• Expand the customer base and strengthen existing business relationships.
• Support new product launches and promotional campaigns.
• Monitor market trends and competitor activities.

3. Customer Relationship Management

• Maintain strong relationships with existing customers.
• Identify customer needs and recommend suitable products and solutions.
• Handle customer enquiries, feedback and complaints professionally.
• Conduct customer visits and follow up on sales opportunities.
• Negotiate pricing, quotations and sales arrangements within company guidelines.
• Ensure high levels of customer satisfaction and retention.

4. Sales Performance & Target Achievement

• Monitor and ensure achievement of monthly sales targets.
• Track sales revenue, gross profit margins and customer growth.
• Review individual sales performance and identify areas for improvement.
• Assist in preparing sales forecasts and sales budgets.
• Recommend strategies to improve sales productivity and profitability.
• Monitor outstanding customer payments and coordinate with the finance department on collection matters.

5. Sales Operations & Coordination

• Monitor daily customer orders and sales activities.
• Coordinate with purchasing, warehouse and logistics teams to ensure product availability and timely deliveries.
• Monitor stock availability and product movement.
• Ensure accurate sales quotations, orders and documentation.