Category Operations Manager
- Develop in-depth insights into shopper behavior, including their habits, motivations, and decision-making triggers.
- Translate shopper insights into category strategies that enhance engagement and influence purchasing decisions.
- Create and implement Customer-Facing Category Strategies and establish Perfect Store guidelines.
- Collaborate with cross-functional teams to build annual category forecasts, ensuring accurate monthly projections and activity plans.
- Design and oversee the yearly trade activity calendar aligned with category objectives across different channels.
- Track category performance, providing trade support to sustain business growth and momentum.
- Optimize trade spend budgets, manage promotional plans, oversee category management initiatives, and enhance profitability.
- Define distribution targets to secure optimal market penetration for key SKUs.
- Ensure product availability and visibility across various trade channels.
Education: Bachelor's degree in business administration.
Years of experience: 8-10
FMCG background is a must (Category Management).
Experience in Shopper & Consumer Insights, Trade Marketing & sales Revenue Growth Management and business Analytics & Forecasting is a must.