Paid Social Executive
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com .
Our culture and our people are the engine of WPP Media, and they drive us to deliver exceptional experiences. In this role, your contribution will be key to living and promoting our values:
Be Extraordinary: Leading collectively to inspire transformative creativity.
Be Open: Balancing the experiences of people and clients, cultivating trust.
Be Optimistic: Driving growth and development to mobilize the entire company.
Your role and contribution
Currently, from our Media Management & Delivery team, we are looking for a Paid Social Executive to drive the execution and optimization of performance campaigns on Social Media, ensuring the fulfillment of our clients' business objectives.
In this role, you will have the opportunity to:
Implement and manage branding and performance campaigns on platforms such as Meta, TikTok, Pinterest, LinkedIn and X.
Analyze campaign results daily to extract learnings and optimize performance weekly.
Monitor key performance metrics (CPC, CPL, CPA, ROAS) to ensure the achievement of the client's conversion objectives.
Prepare performance reports and improvement proposals based on data.
Work in close collaboration with the team to ensure correct execution.
Use campaign management tools, web analytics and Excel for tracking and creating proposals.
What are we looking for in you?
Minimum of 3 years of experience in the management and optimization of performance campaigns.
Advanced knowledge in campaign management on platforms such as Meta, TikTok, Pinterest, LinkedIn and X and with clients focused on performance objectives.
Proficiency in Excel and a strong analytical capacity to interpret metrics, identify trends and propose optimizations.
Excellent organizational skills and the ability to work in a collaborative team environment.
Fluent English level (minimum B2), both oral and written.
University degree in Marketing, Advertising, Communication or related fields.
Official platform certifications will be highly valued.
Life at WPP Media and benefits
At WPP Media, we invest in our people, driving your professional growth with the same passion with which we lead responsible media investment. Being part of our team means accessing a global network of knowledge and opportunities, where you can expand your horizons and always be at the forefront of the sector. In addition to a dynamic and challenging work environment, at WPP Media we care about your well-being and balance. Therefore, we offer a benefits package designed for you:
Flexibility: Enjoy a hybrid remote work model in Madrid, complemented by flexible start and end times.
Well-being and advantages: Access a Flexible Remuneration plan that adapts to your needs, daily lunch subsidy and coffee and fruit in the office.
Personal care: We promote your health and well-being with Yoga/Pilates classes and the possibility of physiotherapy sessions.
Next steps
If you identify with this opportunity and want to be part of WPP Media, we would love to meet you! Send us your application and, if your profile matches what we are looking for, we will contact you.
WPP Media offers equal opportunities and considers applications for all positions without distinction of race, color, sex, gender identity, sexual orientation, religion, nationality, pregnancy, childbirth, medical conditions or disability.
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