Marketing Manager
Job Description
We are looking for an experienced and strategic Marketing Manager to lead and develop our marketing activities, strengthen our brand positioning, and drive business growth.
The ideal candidate will have solid experience in B2B marketing, preferably within the Technology, Software, or Real Estate industries, with a proven ability to develop and execute effective marketing strategies, generate qualified leads, and support sales and business development objectives.
Job Responsibilities:
- Develop, implement, and manage the overall marketing strategy in alignment with the company's business objectives.
- Lead and oversee all digital and offline marketing activities.
- Strengthen brand awareness, brand positioning, and market presence.
- Plan and execute targeted marketing campaigns to reach real estate developers, potential clients, and business partners.
- Manage digital marketing channels, including social media, SEO, SEM, and paid advertising campaigns.
- Oversee content creation, marketing materials, and promotional activities.
- Develop and implement lead generation strategies to attract qualified prospects.
- Work closely with the Sales and Business Development teams to support business growth and achieve revenue targets.
- Conduct market research, competitor analysis, and identify new market opportunities.
- Monitor campaign performance, analyze marketing KPIs, and prepare regular performance reports.
- Manage marketing budgets and ensure efficient allocation of resources.
- Supervise the marketing team and coordinate with external agencies, vendors, and service providers.
- Identify opportunities for market expansion and contribute to the company's growth strategy.
Job Details:
- Job Title: Marketing Manager
- Job Type: Full-time
- Work Location: Nasr City, Cairo, Egypt
- Work Mode: On-site
- Working Days: Sunday to Thursday
- Working Hours: 10:00 AM – 6:00 PM
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3–5 years of relevant marketing experience, including at least 2 years in a managerial or team leadership role.
- Strong experience in B2B Marketing, preferably in the Technology, Software, or Real Estate industries.
- Proven experience in developing and executing successful marketing strategies and campaigns.
- Strong knowledge of Digital Marketing, SEO, SEM, Social Media Marketing, and Paid Advertising.
- Hands-on experience in Lead Generation and supporting Sales and Business Development activities.
- Excellent knowledge of market research, competitor analysis, and brand positioning.
- Experience in managing marketing teams, budgets, and external marketing agencies.
- Strong analytical, strategic thinking, leadership, and communication skills.
- Very good command of written and spoken English.