Senior Digital Marketing Executive
Senior
Responsibilities
- Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads, TikTok Ads, and other digital platforms.
- Manage media budgets and optimize key performance metrics such as CPL, CPA, Conversion Rate, CAC, ROAS/ROI, and lead quality.
- Analyze data from GA4, Google Tag Manager, Looker Studio, CRM, and other sources to identify insights, issues, and optimization...
Requirements
- 3–5 years of experience in Digital Marketing or Performance Marketing.
- Strong hands-on experience in managing and optimizing campaigns on Google Ads and Meta Ads; TikTok Ads experience is a plus.
- Practical experience with GA4, GTM, Looker Studio, Excel/Google Sheets.
- Experience with Email Marketing, CRM, or Marketing Automation.
- Strong analytical skills with the ability to identify root causes and...