Develop and execute integrated marketing campaigns across e-marketplaces, digital paid media, social and content marketing, creator partnerships, and livestream commerce.
Translate client briefs into campaign plans, timelines and actionable workstreams.
Coordinate campaign deliverables, timelines and dependencies across internal teams and external partners.
Ensure campaigns are executed accurately, on schedule and according to agreed objectives.
Perform quality assurance before campaign launch.
Monitor and track campaign metrics performance and identify optimisation opportunities.
Work with the relevant internal teams to implement improvements.
Prepare campaign reports and post-campaign insights.
Maintain campaign benchmarks and best practice documentation.
Coordinate with designers, creators and KOLs to deliver on brand’s brief.
Support social, content and livestream initiatives.
Stay updated on platform trends and consumer behaviour.
Collaborate with internal and external stakeholders to ensure the successful implementation of strategies & projects
Build effective day-to-day working relationships with clients and external partners.
Manages client expectations and delivery across all campaigns
Serve as the day-to-day contact for assigned campaign workstreams.
