Head of Sales Department

"Stellar Hotels" LLCYerevanstaffampublished 09/22/2026
Must-have:LeadPrincipal

Head of Sales at Stellar Hotels is an executive-level manager responsible for maximizing sales and profitability by overseeing all hotels' sales activities. He/she  develops and implements sales strategies for various market segments, with a focus on maximizing revenue and occupancy thus increasing market share. In addition to these responsibilities, Head of Sales at Stellar Hotesl will work closely with other departments within the hotel chain, such operations, guest experience and revenue management, to ensure that all sales efforts are aligned and integrated into the overall business strategy.

Develop and invest Sales Strategy  meant to increase business profitability.

Establish sales short-term and long-term  goals in accordance with market trends

Conduct market research and set fact-based development policy 

Evaluate market trends and evaluate competition

Generate new business ideas to increase market share 

Conduct efficient communication pipe-lines with clientele 

Oversee and ensure the update of rates, and promotions on the hotel website, OTA’s (Online travel agents), GDS, etc. without any rate parity.

Work with sales managers to ensure understanding of sales strategy and effective implementation of this strategy.

Responsible for the training of sales managers and other staff.

Follow and promote hotel chain standards with guests, and co-workers.

Organize travel agent appreciation rates for slow months.

Review and approve any special corporate negotiated rates.

Evaluate and drive the hotel’s participation in the various sales channels, Market Sales, Event Booking Centres, electronic le ad channels, etc.

Represent the Hotel Chain at various industry tradeshows, conferences, and adhere to the guidelines of the Company

Make reports to Higher Management as required.

A proven track record of success in sales and marketing in hospitality,

A high degree of commercial awareness

Understanding of links between sales and profit 

Good business sense and the ability to motivate and lead a team.

Solid knowledge of Armenian, Russian and English languages

Solid understanding of industry market

Analytical skills

Excellent communication  and effective networking skills

Excellent negotiations   skills

Good organizational and time management skills

All the suitable candidates are required to send their CV's to anush.sargsyan@stellarhotels.ru  e-mail address  or just by push "Apply" button here:

Looking forward to getting feedback from hospitality best sales professionals!

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