Key Account Engineer

SONEPAR SINGAPORE PTE. LTD.Singaporemycareersfuturepublished 09/29/2026

The Key Account Engineer will be responsible for generating new business and manage to grow assigned accounts in various range of cables, wires & cable accessories for Building & Construction, Industrial sectors, familiar in LV cables and products. Your contributions will play a key role in enhancing customer satisfaction and supporting sales team and strengthening long-term relationships with customers. What will you deliver? i. Business Development & Account Management · Generate new business via prospecting, cold calling, networking, and leveraging existing relationships.

  • Manage and grow assigned accounts by identifying opportunities and increasing wallet share.
  • Conduct regular sales visits, reviews, and follow‑ups to maintain strong customer relationships.
  • Identify cross-selling and up-selling opportunities across the full electrical product range, not limited to cables.

ii. Technical & Commercial Support · Provide technical guidance on electrical distribution products specifically Cables & wires, LV components, wiring devices, any other opportunities including industrial control products, lighting solutions, and cable accessories. · Support the preparation of commercial proposals, including tenders, quotations, contracts, product selections, and pricing structures. · Lead presentations, product demonstrations, and solution proposals to customers. iii. Supplier & Channel Engagement · Build strong partnerships with key suppliers/principals, jointly driving sales activities such as training, promotions, joint customer calls, and market development initiatives. · Keep abreast of new product releases, technological developments, and market trends. iv. Performance Monitoring & Reporting · Monitor sales performance, analyse trends, and prepare accurate reports on sales pipelines, forecasts, and opportunities. · Conduct regular business reviews with customers and initiate service or process improvements where needed. · Resolve customer issues promptly and escalate concerns when necessary. v. Customer Experience & Compliance · Partner with internal teams (Customer Service, Procurement, Logistics, Finance) to ensure seamless and good customer experience. · Ensure compliance with Sonepar Singapore’s sales policies, pricing guidelines, and ethical standards. Key Qualifications

  • Diploma in Electrical Engineering or a related field, with minimum 2–3 years of experience in electrical distribution, trading, or related industry.
  • Strong knowledge of electrical distribution products, including but not limited to:

Cables, wires, cable accessories

LV switchgear & circuit protection

Control & automation components

Distribution boards & panel accessories

Lighting and wiring devices

  • Proven ability to work independently, manage multiple priorities, and operate under pressure.
  • Excellent communication, negotiation, and customer relationship management skills.

· Proficiency in Microsoft Office and experience with ERP systems. Competencies · Strong technical aptitude and willingness to expand product knowledge. · Customer‑focused mindset with strong service orientation. · Entrepreneurial mindset with proactive problem-solving skills. · Ability to influence stakeholders and build effective business partnerships. · Analytical skills to interpret sales data, margins, and market trends.