CRM Promo Monitoring Specialist / VBET
About the Company VBET is an award-winning sports betting and gaming operator with 23 years of experience in the industry powered in-house by SoftConstruct. We have shifted from a start-up to an extensive international company holding over 10 licenses and operating in over 120 countries. VBET’s mission is to give our customers the best betting and gaming experience in a safe and secure environment.
About the Role The CRM Promo Monitoring Specialist manages CRM-specific boards, ensuring CRM processes and Board workflows work together smoothly. This includes handling tasks, tracking materialsand checking deadlines. The Manager designs boards, automates workflows, maintains data accuracyand collaborates with CRM and technical teams to meet business goals. This role requires an expert in CRM systems and Board, with strong communication and technical skills.
Own CRM-Jira board strategy: Oversee configuration, optimizationand governance of boards to align with business processes across all products/regions.
Drive operational excellence: Serve as the escalation point for complex issues; develop/refine workflows to improve tracking, resolution speedand cross-functional visibility.
Ensure seamless integration: Collaborate with responsible teams to embed CRM activities into Jira workflows (task creation).
Monitor performance & health: Detect bottlenecks, misconfigurations, or data inconsistencies; analyze metrics (cycle time, throughput) to recommend automation and process enhancements.
Manage board tasks: Review task briefs and open tasks (promotions, access requests and etc.) for accuracy and compliance, track deadlines/materials, balance workloadand assign to team members.
Enable team success: Provide guidance and best practices to CRM teams on Jira usage, workflow adherenceand reporting.
Maintain transparency & documentation: Facilitate cross-functional communication through boards; document configurations, workflows, automation rulesand policies.
Innovate & comply: Evaluate new tools/methodologies for CRM-Jira integration; enforce adherence to regulations, offer types, bonus mechanicsand audit requirements.
Abilitiy to manage routine deadlines and high-volume reporting periods (e.g., promo launches, month-end closes) with composure and attention to detail.
Mastery of Jira workflows, schemes, automation and board configuration.
Deep knowledge of CRM tools, backoffice systemsand player data management; ability to map CRM activities (task briefs) to Jira workflows.
Proven ability to design/refine Jira workflows to improve issue tracking, resolution speedand cross-functional visibility; experience implementing automation to reduce manual overhead.
Ability to prioritize tasks, meet deadlinesand manage workload in fast-paced environments (e.g., live event reporting).
Skill in analyzing Jira metrics (cycle time, throughput, bug resolution rates) using BI tools to drive process improvements and report on KPIs.
Experience partnering with responsible teams to align Jira board governance with business objectives and company regulatory standards.
Perks and Benefits
Competitive experience-based salary
Family health insurance
Social events, corporate parties
4 paid days off during a year
Learning and Development
Transportation