Medical and Pharmacy Promotion Representative - Dermocosmetics

Main Responsibilities

• Dermatological medical promotion: visit dermatologists, aesthetic physicians, and other specialties; present scientific evidence, dermatological benefits, and active ingredients of the products; develop long-term professional relationships; increase medical recommendation; support new product launches.
• Pharmacy channel development: visit independent pharmacies and chains; train clerks, dermo-advisors, and counter staff; ensure correct product recommendation to the consumer; supervise product display, visibility, and availability.
• Commercial and trade execution: execute promotional activities and marketing campaigns; implement POP material and visibility strategies; support activations, dermatological workshops, and medical events.
• Market intelligence: identify improvement opportunities in physicians or pharmacies; share relevant observations with the commercial and marketing areas.
• Administrative management: register medical visits and activities in CRM; prepare weekly coverage and results reports; manage medical samples and promotional material.

Specific Tasks

• Perform daily medical visits according to the territory coverage plan.
• Present dermatological protocols and product benefits.
• Deliver medical samples and scientific material.
• Conduct technical training in pharmacies.
• Supervise inventory and product replenishment in key pharmacies.
• Implement promotional material at the point of sale.
• Participate in dermatological congresses and medical events.
• Follow up with physicians with high recommendation potential.
• Generate new medical contacts and points of sale.
• Report activities and results to the commercial supervisor.

Job Competencies

• Commercial: results orientation, persuasion and influence, negotiation, territory management, and visit planning.
• Relational: professional and scientific communication, technical credibility before health professionals, development of relationships with physicians.
• Personal: proactivity, organization, discipline, self-management, professional ethics.
• Strategic: market analysis, identification of commercial opportunities, adaptability to medical marketing strategies.

Required Knowledge

• Academic background preferably in Business Administration, Marketing, Medical Visiting, Health Sciences, or a related field.
• Technical knowledge in dermocosmetics, medical promotion techniques and consultative selling, pharmacy channel management, CRM, and trade marketing.
• Desirable knowledge in aesthetic dermatology, treatment protocols, sanitary regulation, and scientific marketing.

Performance Indicators (KPIs)

• Number and frequency of medical visits performed.
• Coverage of target physicians and trained pharmacies.
• Growth in medical recommendation and product turnover.
• Incorporation of new physicians into the panel.
• Achievement of commercial goals.

Ideal Profile

• 1 to 2 years of experience in medical promotion or dermocosmetics.
• Ability to communicate scientific concepts clearly.
• Skill to build trust with dermatologists and pharmacy clerks.
• Discipline in visits and commercial follow-up.

Location: Ciudad Capital, Guatemala

Availability: Immediate entry

Base salary + Bonus for KPI achievement + Gasoline + Parking.

Requirements

• Minimum education: University 2 years of experience
• Languages: English
• Age: between 25 and 40 years
• Knowledge: Team management, Sense of opportunity, Results focus, Pharmacy, Product launch, Pharmaceutical products, Promotion, Public health, Work by objectives, Channel development
• Driver's licenses: automobiles / cars
• Availability to travel: Yes

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