Growth Product Lead - Futurra Group
Futurra Group — a Ukrainian multi-product IT company operating in the EdTech sector. We specialize in the development and promotion of innovative cross-platform products and are building a powerful team of like-minded people — the most talented specialists to work on edtech services that will change the future of educational applications.
Among our products:
— MusesAcademy, a lifestyle learning platform that helps women worldwide overcome various challenges in different areas and stages of their lives through diverse expert educational materials.
— MathMaster, a mathematics application — helps millions of users worldwide solve and learn mathematics easily and accessibly, step by step, thanks to AI and live-chat with experts.
— A cross-platform VPN, which for over 6 years has provided access to various web resources thanks to its own VPN protocols.
Currently, we are looking for a Product Marketing Lead for the MusesAcademy product.
MusesAcademy is a product that operates in a microlearning format and provides users with hundreds of units of useful content — from practical lessons on various topics, self-development books, and audio materials with extra information to chats with lifestyle coaches who can advise on various life issues in real time.
We are looking for a Product Marketing Lead who will drive new growth points for our business. You will be responsible for organizing the team's work towards building the most effective user acquisition flows (web acquisition funnels) and researching and launching new business sub-sectors, while building processes that will systematically deliver results and help the business continue to grow exponentially.
Key challenges in this position:
— Researching new sub-sectors for scaling through market, trend, and competitor analysis.
— Building the most effective user acquisition flows on the market through non-stop experiments, thanks to a deeper understanding of users, their pain points, and decision-making psychology.
— Creating processes that will provide consistent results through system efficiency, rather than luck.
— Coordination with cross-functional teams: you will work with marketing, analytics, development, and product teams, building a bridge in the user journey from a click on an advertising creative to entering the product.
— Team development and management: you will develop and manage the PMM team, creating conditions for continuous growth and professional development.
What is important for this role:
— 3+ years of total experience in Product Marketing Manager, Product Manager, Growth Manager, or Marketing Manager positions
— 1+ year of experience in team management
— Analytical approach and data-driven thinking: the ability to work with data to make informed decisions and build long-term strategies.
— Deep understanding of audience psychology: the ability to find the right selling angles.
— Scaling through systems: building processes that will systematically deliver results
— Ability to research the market, current trends, and competitors
— English level: Upper-Intermediate and above.
This role is for you if you:
— Have a strategy in your head, not just a feeling based on intuition.
— Think big and want to influence what the business will look like tomorrow.
— Love numbers and constantly look for cause-and-effect relationships through data.
— Want to build your own strong team in an environment of cool people.
— Are result-oriented and look for the most optimal ways to achieve them.
Futurra Group actively supports Ukraine. We are a partner of the SKELAR foundation, a charitable foundation that finances large projects for the military and provides targeted assistance to various units. In addition, we create educational opportunities and provide career counseling for veterans and their families on a voluntary basis.
Futurra Group was built through continuous investment in the development of a strong team and its ambitions. All department heads grew within the company, implementing their own ideas.
If you are looking for an opportunity to realize yourself and build a career in a product IT company, this vacancy is for you.