Junior Brand Manager

SIRKAJakarta Selatan, DKI Jakartaglintspublished 10/27/2026

Must-have:HealthTechLead

Develop and execute brand strategies and marketing campaigns to increase brand awareness, trust, and business growth.
Manage marketing budgets, creative agencies, media agencies, and KOL partnerships.
Develop content strategies and campaigns in collaboration with doctors and healthcare professionals to build brand credibility.
Ensure all marketing materials comply with Indonesian healthcare advertising regulations and are reviewed by medical professionals when required.
Monitor marketing performance and optimize campaigns based on leads, consultation bookings, clinic visits, and revenue.
Work closely with clinic operations and customer service teams to improve patient conversion, retention, and referral.
Develop marketing initiatives for both B2C and B2B channels, including corporate and employer partnerships.

Bachelor’s degree in Marketing, Business, Communications, or a related field.
Proven experience in brand management, integrated marketing, or growth marketing.
Experience managing marketing budgets, creative agencies, media agencies, and KOLs independently.
Strong understanding of digital marketing, content strategy, and campaign performance analysis.
Understanding of the customer journey from brand awareness to lead generation, conversion, and retention.
Familiarity with Indonesian healthcare advertising regulations and medical content compliance.
Strong communication, analytical, project management, and stakeholder management skills.

Preferred Qualifications

Experience in healthcare, wellness, medical services, or other regulated industries.
Experience launching new services or clinic locations.
Experience working with doctors, medical KOLs, or patient education campaigns.
Exposure to B2B marketing, corporate wellness, or employer partnerships.
Familiarity with CRM, WhatsApp-based lead management, and patient retention strategies.
Experience in a startup or fast-paced environment.

Skills: