Social Media & Community Coordinator (Contract)
Company Introduction: ShopBack Group is the largest shopping, rewards, and payments platform in the Asia-Pacific region, with over 20 million active members across 13 markets. In 2025, ShopBack is continuing its global growth by expanding into the North American market. Under the vision "To make every day more rewarding," ShopBack strives to save members time and money while providing new daily joys. Additionally, the ShopBack platform supports merchants and brands in communicating with members cost-effectively. Founded in 2014, ShopBack currently generates over $5.5 billion in annual sales through more than 20,000 online and offline partners and has paid out over $900 million in cashback to members to date.
Position Introduction ShopBack is looking for a Social Media Coordinator to join us on a 6-month contract. This role will oversee ShopBack's social media channels, focusing on Instagram and Threads, and will be responsible for driving authentic engagement. You will shape ShopBack's brand image in Korea through trend-reflecting content planning, managing influencer partnerships, and making data-driven content decisions.
Key Responsibilities
- Operating ShopBack Korea's social media channels, primarily focusing on Instagram and Threads (with potential for expansion to other platforms)
- Planning and posting trend-based Reels and short-form content aligned with the brand's tone and manner
- Identifying, recruiting, and managing relationships with domestic influencers and creators
- Supporting operational marketing activities, including KOL and KOC campaigns
- Reviewing UGC (User Generated Content), managing upload schedules, and managing community engagement
- Writing copy for content and paid channel assets based on data-driven analysis of past performance
- Reviewing UGC content for errors or missing text elements
- Identifying trends and consumer sentiment through social listening and market research
- Communicating directly with the community as an authentic voice for ShopBack Korea
Required Qualifications
- Bachelor's degree in Marketing, Communications, or a related field
- 1+ years of experience in social media management (including experience managing corporate, personal, or brand accounts)
- A proven track record of social media account management and growth
- Proficiency in Korean and English for marketing communications
- Experience in improving work efficiency using AI tools (content editing, social listening, copy optimization, etc.)
Preferred Qualifications
- Experience with trend-sensitive, consumer-centric brands (Beauty, Fashion, Lifestyle)
- Experience collaborating with KOLs/Influencers
- A portfolio demonstrating significant follower growth for managed accounts
ShopBacker Qualities
- Agency (Proactivity) — You act with ownership without waiting for permission. When obstacles block progress, you find your own breakthrough and complete the task to the end.
- Judgement — You aim for impactful decision-making rather than easy wins, prioritizing the big picture over personal interest. You move quickly and confidently, yet judge carefully at critical moments.
- Learning Velocity — You acquire new skills rapidly and quickly let go of old habits when better methods emerge. You evaluate yourself against the highest standards and constantly raise the bar.
- Tenacity — You remain calm and steady even in difficult situations. You debate freely before a decision is made, but once a decision is reached, you commit fully and support one another.
Benefits Provided to ShopBackers
- Opportunities for career growth through greater challenges.
- The chance to be part of a successful team moving toward global expansion.
- Competitive, performance-based compensation.
- A culture that aims to be honest, open, and collaborative, where feedback is respected.