VP Growth Europe (M/F)
About the company
Scento is Europe's largest perfume decant website. Founded in 2024, the company is headquartered in Paris, place Vendôme, with a second office in Berlin. Scento offers decants of more than 1,000 designer and niche perfumes, all original, from a portfolio of 200 houses: 2 ml, 5 ml, and 8 ml bottles, as well as a 30 ml bottle for most perfumes. Perfume decanting allows for the discovery of niche and major house perfume samples before investing in a full bottle. Each perfume is an original purchased from authorized European resellers, and every bottle undergoes a 12-point incoming inspection at Scento's ISO-certified site before being decanted.
Scento serves customers in 27 European markets and delivers to 26 countries in the European Union. In 2026, Scento's annual revenue exceeded 30 million euros, combining online and offline sales. On Scento.com, monthly decant sales in September 2026 were 3.2 times those of January 2026. According to Scento, more than 3 million perfume decants are sold every year, which is approximately one every 10 seconds. In November 2025, Scento announced an investment of 25 million euros over three years into perfume discovery in Europe.
Scento offers more than 1,000 original designer and niche perfumes, from a portfolio of 200 houses, in 2 ml, 5 ml, and 8 ml bottles, as well as 30 ml for most references. Our customers are located in 27 European markets, and monthly decant sales on Scento.com in September 2026 reached 3.2 times those of January 2026.
Your tasks
As VP Growth Europe, reporting directly to the founder and CEO, you carry a single growth trajectory: acquisition, conversion, loyalty, and opening new markets. Success means profitable and predictable growth, driven by channel leads aligned on a common plan.
- You define Scento's growth strategy and objectives across its 27 European markets, from acquisition to retention.
- You lead the performance marketing, SEO and AI search, CRM and lifecycle, and partnerships leads around a single growth plan.
- You allocate a significant multi-channel acquisition budget (Meta, Google, TikTok, creators, affiliation) according to CAC and ROI objectives.
- You drive the experimentation program on the shop and checkout funnel alongside product and data.
- You build seasonal highlights, from the perfume Advent calendar to the gifting period, in each market.
- You report growth to the founder and transform data into weekly decisions.
Requirements
- More than 10 years of experience in growth or marketing, including at least 4 years leading growth for a rapidly expanding D2C or e-commerce company in Europe.
- A demonstrated track record of scaling paid and organic channels across multiple countries and multiple European languages.
- Strong commercial and analytical sense: unit economics, CAC, LTV, cohort analysis.
- Experience managing senior leads, fluent English; French or German is a real plus.
What we offer
- Top-of-market compensation, supplemented by an annual performance bonus.
- Remote work possible anywhere in the EU, with offices in Paris (place Vendôme) and Berlin.
- A generous monthly perfume allowance to explore the entire catalog.
- A personal training budget of €2,500 per year (courses, conferences, books).
- 30 days of paid leave per year, plus public holidays.
- True autonomy and fast decision-making, in a company that is growing rapidly across Europe.
Compensation: from €190,000 to €250,000 gross per year, full-time permanent contract (CDI), plus an annual performance bonus.
How to apply
To apply, send your CV and LinkedIn profile (as well as your portfolio, if applicable) to
Other
Location: Paris or Berlin, or remote from anywhere in the European Union.