Graphic Designer

This profile is oriented toward covering visual needs in both the digital environment and possible physical requirements of the brand:

1. Digital Content Creation and Social Media

Social Media Design: Creation of posts, stories, reels (covers and graphic elements), and infographics for platforms such as Instagram, Facebook, LinkedIn, or TikTok, adapted to the brand's voice.

Banners and Digital Advertising: Design of graphic pieces for paid advertising campaigns (Google Ads, Meta Ads) in various formats and resolutions.

Email Marketing: Creation of templates, headers, and attractive graphics for newsletters and email campaigns.

2. Web Design and UI/UX Support

Visual Assets for the Web: Design of main banners (hero images), icons, buttons, and graphic elements that feed and keep the website updated.

Landing Pages: Collaboration in the visual design of landing pages for product launches, promotions, or lead generation.

Image Optimization: Ensuring that all web graphics are optimized in weight and format (WebP, SVG, JPG) so as not to affect page loading speed.

3. Branding and Corporate Identity

Brand Maintenance: Ensuring compliance with the Rosemblak corporate identity manual (correct use of color palettes, typography, and logos) in all communications.

Stationery and Presentations: Design of business cards, letterheads, email signatures, and templates for corporate presentations (PowerPoint or Keynote).

Visual Evolution: Proposing visual updates or thematic campaigns according to the season or company milestones without losing the brand's essence.

4. Printed Material Production

Promotional Material: Design of brochures, catalogs, flyers, signage, or material for events and fairs.

Packaging: Creation of designs for packaging, labels, or bags if Rosemblak commercializes physical products.

Final Art: Preparation of files for printing (setup of bleeds, CMYK color profiles, crop marks).

5. Management, Organization, and Teamwork

Interdepartmental Collaboration: Working hand in hand with the marketing team, copywriters, and web developers to align visual messages with commercial strategies.

File Management: Maintaining an organized server or cloud with editable files (PSD, AI, INDD) and exported graphic resources so the team can access them easily.

Trend Research: Staying up to date with the latest graphic design trends, software tools (Adobe Creative Cloud, Figma), and visual formats that can benefit the company.

-Requirements-

• Minimum education: High School / Secondary Education
• 5 years of experience
• Languages: English
• Age: between 25 and 40 years old

Keywords: graphic, grafico, grafista