Regional Field Sales Manager Cluj-Napoca

Red BullCluj-NapocaJob.bopublished 10/07/2026

The position of Regional Field Sales Manager plays a key role in driving commercial success by leading, coaching, and developing a team of Sales Representatives, ensuring excellence in execution, customer engagement, and delivery of regional sales objectives.

BUSINESS PLANNING:

  • Develop and execute Field Sales Business plan for the assigned territory.
  • Manage the Field Sales Team's KPI's and the Field Sales Agency's KPI's (if relevant).
  • Ensure the achievement of defined KPI targets: store coverage, distribution, additional store placements, cashier coolers, Perfect Store, etc.
  • Promotional execution – ensure desired promotions are in place and running from the first day.

STORE UNIVERSE COVERAGE:

  • Define the relevant universe that should be covered by the Field Sales Team.
  • Enable the team to develop the store universe through active selling, the implementation of the Perfect Store Concept and the rotating coverage model.

FIELD TOOLS & DATA MANAGEMENT:

  • Ensure that the Field Team have all relevant information to perform their function.
  • Ensure that all relevant Field Sales Tools are being correctly used and collate feedback on all gaps that current tools do not fill.
  • Ensure correct input of audit data by the team and use audit reports to help develop the Field Team where necessary.

TEAM MANAGEMENT:

  • Ensure the Field Team understand their individual job roles and are carrying them out in line with agreed working practices. This includes that of the Field Sales Agency if necessary.
  • Constantly measure and review the team’s performance against KPI targets for the territory by providing regular and constructive feedback and effectively manage poor performance.
  • Overall, Field Sales budget allocation and tracking.

COACHING AND DEVELOPMENT:

  • Train and develop the team so that each team member’s contribution and potential is maximised through the global Field Sales Training Curriculum.
  • Regularly coach the team in field with joint store visits.
  • Ensure the team follow the regular check-in intervals (mid-year, end of years, compensation planning).

STAKEHOLDER MANAGEMENT:

  • Keeps close and permanent contact with Trade marketing, KAM and corresponding DP, to enable timely and complete exchange of information & execution data for all the market channels.
  • Establish and maintain a dynamic and inclusive team environment that encourages positive attitude, team interaction and creativity.
  • Interface with other departments within the company, acting as the communication point for the Field Sales Team within the defined territory.
  • Foster strong inter-department relationships by working in an internally wired way.
  • >5 years’ experience in FMCG sector, including leadership of people
  • Valid driving license.
  • Leadership, motivation, and team skills.
  • Clear understanding of the market's sales & distribution, competitor activity as well as consumer behavior in FMCG context.
  • A commitment to people management and development with a proven ability to build and develop talent.
  • Strong analytical ability and commercial acumen to understand financial statements and market trends.
  • Excellent Microsoft Office (Word, Excel, Power Point, etc.) skills and experience with Field Sales tools.
  • Very high negotiation and interpersonal skills.
  • Management reporting and budget control.
  • Strong presentation skills.

Due to the high volume of applications, only shortlisted candidates will be contacted for the next stages of the recruitment process.

Red Bull Romania SRL is committed to providing equal employment opportunities to all individuals regardless of race, color, religion, sex, national origin, age, disability, or sexual orientation. All personal data provided by applicants will be treated confidentially and used solely for recruitment purposes in compliance with the General Data Protection Regulation (GDPR).