Public Relations (PR) Manager

Role Overview We are seeking an experienced, strategic, and creative Public Relations (PR) Manager to elevate our brand image and shape our public narrative. In this role, you will lead media strategy, cultivate relationships with key press outlets and influencers, manage corporate communications, and protect company reputation through proactive crisis management.

Key Responsibilities

• Strategic Communications: Develop and execute impactful PR campaigns that align with company objectives and build brand equity.
• Media Relations: Build and maintain strong working relationships with journalists, editors, media outlets, and industry influencers.
• Content Creation: Draft, edit, and distribute press releases, pitch letters, speeches, media kits, and corporate announcements.
• Event Management: Plan and execute PR events, including press conferences, product launches, media roundtables, and interviews.
• Crisis Management: Formulate crisis response plans, handle sensitive communications, and mitigate reputational risks under pressure.
• Media Monitoring & Reporting: Track media coverage, measure campaign performance metrics (SOV, sentiment), and deliver actionable insights to leadership.
• Cross-Functional Alignment: Work closely with Marketing, Social Media, and Executive Leadership to ensure consistent brand messaging across all channels.
• Spokesperson Duties: Serve as an official corporate spokesperson for media inquiries, interviews, and public appearances as needed.

Requirements & Qualifications

• Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• [3–5+] years of proven experience in PR or corporate communications, with a strong track record of success.
• Established network of active media contacts across relevant national, regional, or industry-specific publications.
• Exceptional written, verbal, and interpersonal communication skills in English.
• Proven crisis management skills with a calm, analytical approach to problem-solving.
• Ability to manage multiple projects simultaneously under tight deadlines.

Skills: Public Policy, Relationship Building, Customer Relationship Management, Presentation Skills, Public Speaking, Government Relations, Public Relations, Client Relations, Media Relations, Public Services