Digital Marketing & Sales Specialist
PT. Terra Eden Bali is a Bali based property company specializing in secure freehold and leasehold property investment opportunities.
We are looking for a Digital Marketing Specialist who can develop and execute performance-driven digital marketing strategies to promote our properties, generate qualified investor leads, and increase brand awareness in both local and international markets.
Key Responsibilities
- Manage social media platforms and digital marketing campaigns.
- Plan and create engaging marketing content for Instagram, Facebook, TikTok, and other digital channels.
- Develop and execute Meta Ads and Google Ads campaigns.
- Generate, manage, and follow up potential property investor leads.
- Work closely with the Sales Team to improve lead conversion and property sales.
- Monitor, analyze, and optimize advertising performance.
- Understand and evaluate key advertising metrics, including ROI, ROAS, CPL, CPC, CTR, conversion rate, and cost per acquisition.
- Manage and coordinate KOLs, influencers, content creators, and brand collaborations, including outreach, negotiation, campaign briefs, content monitoring, and performance evaluation.
- Develop creative concepts for property marketing campaigns, including graphic design and short-form video content.
- Prepare regular reports and recommendations to improve campaign performance.
Requirements
- MUST be proficient in English & Bahasa Indonesia.
- Minimum 1–3 years of experience in Digital Marketing, Performance Marketing, Social Media, or Sales.
- Proficient in Meta Ads Manager, Google Ads, Instagram, Facebook, and TikTok.
- Good understanding of digital advertising strategy, targeting, retargeting, lead generation, and conversion funnels.
- Strong understanding of ROI and ROAS and ability to optimize campaigns based on performance data.
- Experience in handling KOLs / Influencers / Content Creators is highly preferred.
- Strong communication, sales, negotiation, and coordination skills.
- Creative, proactive, analytical, and target-oriented.
- Property, Real Estate, Hospitality, or Tourism marketing experience is a plus.
- Willing to work on-site in Nusa Dua, Bali.
Portfolio Requirement
Applicants must provide a portfolio demonstrating relevant previous work, preferably including one or more of the following:
- Meta Ads / Google Ads campaign portfolio, including campaign results or performance metrics.
- Social media and digital marketing campaign portfolio.
- Graphic design / content design portfolio.
- Video, Reels, TikTok, or other short-form content portfolio.
- KOL / Influencer campaign examples, if available.
Join Terra Eden Bali and help us connect local and international investors with exciting property investment opportunities in Bali.
Skills: Social Media, Marketing Communications, Digital Marketing