Digital Marketing Specialist
- Paid Campaigns: Run and optimize B2B lead generation ads on LinkedIn, Google, and Meta.
- SEO & Content: Boost organic web traffic and write clear B2B copy that simplifies tech concepts.
- Website Management: Maintain and update website content, landing pages, and user experience.
- Articles and press releases: Draft articles, PRs, and reports, and track article performance.
- Social Media: Manage corporate and founder personal branding channels (Instagram, LinkedIn & YouTube) with consistent content.
- Market research: Monitor competitors' content and analyze audience behavior on LinkedIn and Instagram.
- Email Automation: Set up email newsletters and lead-nurturing workflows in CRM.
- Internal support: Help with copywriting for internal communications and decks.
Skills: Google Ads, Social Media, B2B Platform Operation, Digital Marketing, Copywriting