Brand Marketing Manager
MBN Consulting is looking for a creative, analytical, and growth-driven professional to join our team as a Brand Marketing Manager. If you excel at building brand strategies, leading integrated campaigns, and converting market insights into high-impact business outcomes, we want to hear from you!
Key Qualifications:
- Education: Bachelor’s Degree (S1) in Marketing, Communications, Management, Business, or a related field.
- Experience: 3–5+ years of experience in Brand Management / Marketing, with at least 1–2 years in a managerial or lead role.
- Industry Background: Experience in F&B, Retail, FMCG, or Consulting / Professional Services is highly preferred.
Technical Capabilities:
- Proven track record in executing Integrated Marketing Campaigns (IMC) across both digital and offline channels.
- Strong data-driven mindset (ROI, ROAS, CAC, Brand Health Index).
- Expertise in consumer research, market trends analysis, and lead generation alignment.
Soft Skills: Strong leadership, exceptional project management, and high-level stakeholder presentation skills.
Key Responsibilities:
- Brand Strategy & Positioning: Define and execute overall brand architecture, guidelines, and positioning to maintain competitive advantage.
- Integrated Campaigns: Lead end-to-end marketing campaigns spanning digital ads, content creation, PR, events, and influencer/KOL partnerships.
- Commercial Alignment: Collaborate with Sales and Business Development teams to drive brand awareness into lead acquisition and revenue growth.
- Budget & Analytics: Manage and optimize marketing budgets while tracking campaign performance metrics and ROI.
- Team & Agency Leadership: Mentor internal creative/marketing teams and manage relationships with external agencies and vendors.
Location & Work Arrangement: Office Location: Kemang, South Jakarta (100% On-site / WFO). How to Apply: Ready to make an impact? Send your updated Resume/CV and Portfolio of your best campaigns to:
Skills: Marketing Management, Digital Marketing, TikTok, B2B Marketing, Team Management, Marketing Communications, Content Marketing, Affiliate Marketing, Content Strategy, Social Media