SEO Spesialis

PT INDUSTRI DRAMA NASIONALJakarta Utara, DKI Jakartaglintspublished 08/18/2026
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Must-have:JavaScriptHTMLCSSWordPressE-Commerce
Nice-to-have:AI

QUALIFICATIONS

  • Male / Female, maximum 30 years old
  • Minimum education: Diploma / Bachelor's Degree in Marketing, Digital Marketing, Communications, Information Technology, Computer Science, Business, or related fields
  • Minimum 1–2 years of experience in SEO, Digital Marketing, Content Marketing, or related positions
  • Fresh graduates are welcome to apply if they have strong knowledge and practical experience in SEO
  • Strong understanding of SEO principles, keyword research, on-page SEO, off-page SEO, and technical SEO
  • Experienced in conducting keyword research and identifying search opportunities
  • Familiar with SEO tools such as Google Search Console, Google Analytics, Google Keyword Planner, Ahrefs, SEMrush, Ubersuggest, or similar tools
  • Understanding of search engine algorithms and current SEO best practices
  • Able to optimize website content, including titles, meta descriptions, headings, URLs, internal links, and content structure
  • Able to conduct SEO audits and identify technical and content-related issues
  • Understanding of website performance, indexing, crawling, sitemap, robots.txt, and basic technical SEO
  • Good understanding of content optimization and search intent
  • Able to analyze website traffic, keyword rankings, organic performance, and SEO conversion data
  • Familiar with competitor and market analysis
  • Able to create SEO strategies based on business objectives and target audiences
  • Basic understanding of HTML, CSS, and website structure is an advantage
  • Familiar with WordPress or other CMS platforms is an advantage
  • Good analytical and problem-solving skills
  • Strong attention to detail
  • Able to work independently as well as collaboratively within a team
  • Self-motivated, proactive, disciplined, and result oriented
  • Good English communication skills (spoken and written) are preferred

JOB DESCRIPTION

  • Develop and implement SEO strategies to improve organic search visibility and website traffic
  • Conduct comprehensive keyword research and identify high-potential keywords based on search intent and business objectives
  • Perform on-page SEO optimization, including title tags, meta descriptions, headings, URLs, internal linking, and content structure
  • Conduct regular technical SEO audits and identify issues affecting website performance and search engine visibility
  • Optimize existing website pages and content to improve keyword rankings and organic traffic
  • Work closely with the Content and Marketing teams to develop SEO-friendly content
  • Create SEO content briefs and provide recommendations for content topics, keywords, and search intent
  • Monitor keyword rankings, organic traffic, impressions, clicks, CTR, and other SEO performance metrics
  • Analyze Google Search Console and Google Analytics data to identify opportunities and issues
  • Conduct competitor SEO analysis and monitor competitor rankings, keywords, backlinks, and content strategies
  • Develop and execute link-building and off-page SEO strategies
  • Monitor website indexing, crawling, sitemap, robots.txt, canonical tags, and other technical SEO elements
  • Identify opportunities to improve organic conversion and overall website performance
  • Conduct regular SEO audits and prepare recommendations for improvement
  • Prepare weekly and monthly SEO performance reports
  • Track SEO KPIs and provide actionable insights to management
  • Stay updated with Google algorithm updates, SEO trends, and industry best practices
  • Collaborate with developers, content writers, designers, and marketing teams to implement SEO improvements
  • Support overall digital marketing initiatives when required

ADDITIONAL VALUE

  • Experience managing SEO for multiple websites or multiple brands
  • Experience in B2B or B2C SEO
  • Experience with international SEO / multilingual SEO is a plus
  • Experience with e-commerce SEO is an advantage
  • Experience with WordPress, Shopify, Webflow, or other CMS platforms
  • Strong experience using Google Search Console and Google Analytics
  • Experience with Ahrefs, SEMrush, Screaming Frog, Moz, or similar SEO tools
  • Understanding of Google Core Updates and SEO algorithm changes
  • Experience developing SEO content strategies
  • Experience with local SEO and Google Business Profile
  • Basic knowledge of HTML, CSS, JavaScript, and website development
  • Experience in technical SEO
  • Experience with digital marketing, social media, and content marketing
  • Able to analyze data and convert SEO insights into actionable strategies
  • Portfolio or proven SEO results is a strong advantage
  • Experience working with AI-assisted content/SEO tools is a plus

Skills: Analytical Skills, Teamwork, Search Engine Optimization (SEO), Administration, Public Speaking, Microsoft Word, Communication, Customer Service, Microsoft Office, Microsoft Excel