Visual Merchandising Manager - Fixed term 2 years

PrimarkBucureștiJob.bopublished 11/05/2026
Machine translation — original language: Romanian.Show original

Company Description

Location: Bucharest, Park Lake Employment Type: Full Time Contract Type: Fixed-term employment contract - 24 months Working Hours: Monday to Friday, in-store work + one working weekend every 2–3 weeks

Because you know how to bring products to life – and inspire your team to do the same

At Primark, we do things our way – with passion, care, and high standards. For over 50 years, we have been creating stores that customers love to return to – offering the latest trends at affordable prices and an atmosphere that sets us apart.

Caring. Dynamic. Together. These are our core values, and if you resonate with them, then Primark is the right place for you!

Job Description

Why work with us?

At Primark, managers have the space to develop their careers – with a team they support and a company that appreciates them. Our benefits package? Tailored for you:

  • Autonomy and influence As a VM Manager, you will be responsible for the entire visual strategy of a large store – a space that functions as a commercial region under one roof. You will lead the Visual Merchandisers team to create spectacular, brand-compliant presentations that drive sales.
  • Creative and engaged team You will join a team that values collaboration, innovation, and mutual support.
  • Diversity unites us Everyone is welcome. Our teams are made up of people of all ages and backgrounds, with different talents and personalities.
  • Every day is different here – and that is exactly the beautiful part!

At Primark, you will never get bored because our stores are full of life, and every day brings something new.

  • Stable workplace Our people are always future-oriented, and here, that means a stable, long-term career. Wherever you join our team, you have the freedom to build your professional path as you wish.
  • Health and wellbeing support Through the “Let’s Talk” program – you can benefit from free psychological, legal, and financial counseling for both yourself and your family.
  • Employee discount You benefit from a 15% discount available in all Primark stores in Romania.
  • Friendly working environment Every Primark store is designed with its own lockers and bathrooms, as well as a relaxation area equipped with snack and coffee machines.
  • Meal vouchers Monthly, you will receive meal vouchers worth 40 lei per day.
  • Regina Maria medical subscription Every month, you have a subscription that offers you free or discounted access to medical services in the Regina Maria private network.

Qualifications

The role is for you if you want to:

  • Take full responsibility for visual merchandising in a large store – managing a space that functions as a commercial region, with multiple departments and high customer traffic.
  • Lead the Visual Merchandisers team – motivating, training, and developing the team to maintain the highest visual standards throughout the entire store.
  • Create the store's commercial layout – designing spectacular window displays, styling mannequins, and presenting collections in a way that reflects the Primark brand identity and attracts customers.
  • Collaborate with all departments – working closely with other managers to align the visual strategy with business objectives.
  • Analyze results and drive sales – using sales data to evaluate the impact of visual decisions and propose improvements.
  • Stay up to date with trends and competition – bringing new ideas and perspectives that maintain the visual attractiveness and commercial power of the store.
  • Train and inspire the team – sharing knowledge and passion for fashion, visual storytelling, and customer orientation.

Additional Information

You are a good fit for us if:

  • You have several years of experience in retail – ideally as a Regional/Area VM Manager, VM Manager, or Store Manager in a large store, where you coordinated complex visual operations across multiple departments.
  • You know how to lead a team effectively and inspire development – you can build a motivated and high-performing team.
  • You know how to provide effective feedback – leading development discussions and supporting the team in achieving objectives.
  • You combine creativity with analytical thinking – you understand how visuals influence customer behavior and sales.
  • You are confident in decision-making and managing priorities – especially in a dynamic and large-scale retail environment.
  • You have experience in implementing VM strategy – creating solutions that bring measurable results.
  • You are passionate about fashion and trends – and you enjoy sharing knowledge to improve team performance.
  • You are open to working mornings and on weekends – understanding that this is part of retail and VM life.
  • You know English at a conversational level – facilitating collaboration in an international environment and participation in cross-border projects.

APPLY NOW

Don't wait – join us and shape the look of the store in your own style.

Because at Primark, your creativity truly has an impact.

Our fashion and culture are not standardized. We promote equal employment opportunities and strive to create an inclusive workplace where people can be themselves, have access to opportunities, and thrive together.