MARKETING MANAGER

Assign projects and set clear expectations Make strategic decisions about channel investments Negotiate rates with vendors and agencies Forecast quarterly and annual spending needs Track actual spend against projections Reallocate budget based on performance data

Provide guidance and constructive feedback Review work for quality and brand alignment Mentor team members through skill development Conduct performance evaluations Partner with sales teams to ensure marketing qualified leads meet their needs Coordinate with product teams on launches and positioning Work with customer success to gather insights that inform strategies Align with finance on budget planning and ROI reporting