Digital Content Specialist

Job Description

• Create and develop engaging content for social media platforms such as TikTok, Instagram, and other relevant platforms.
• Plan, shoot, and edit short-form video content.
• Stay up-to-date with the latest trends and implement them into the content strategy.
• Manage the content calendar and ensure consistent content posting.
• Monitor and evaluate content performance to measure its effectiveness.
• Collaborate with internal teams to support company campaigns and branding initiatives.

Requirements

• Minimum Bachelor’s Degree (S1) in Marketing, Communications, Digital Marketing, or a related field.
• Minimum 1 year of experience in content creation/digital marketing (Fresh Graduates are welcome to apply).
• Familiar with TikTok & Instagram trends and algorithms.
• Confident in front of the camera and comfortable creating video content.
• Able to develop content plans and account growth strategies.
• Proficient in basic video editing using CapCut, VN, or similar applications.
• Creative, proactive, and adaptable, with the ability to work in a fast-paced and dynamic environment.
• Basic knowledge of content performance metrics and analytics is a plus.

Skills: Digital Marketing, Meta Ads, Search Engine Optimization (SEO), TikTok Ads, Content Strategy, Google Ads, Google Analytics