GTM & RM Enablement Lead (Go-to-Market And Capability Building)
- GTM Strategy & Planning
Define the overall go-to-market strategy for MVP customer journeys and marketing analytics use cases across the program, anchored on the program's segmentation, CVP, product, and pricing pillars. Develop sequencing and prioritization of launches aligned with the program roadmap and business objectives. Translate strategic priorities and Head-Office-level pillar designs into actionable, phased go-to-market...
+ 10-12 years of overall professional experience, including significant exposure to retail/affluent banking, wealth management, or fintech. + Proven track record in go-to-market strategy, product marketing, or commercial launch management, OR in leading capability building / L&D for a branch-based sales force, with clear exposure to the other side (GTM or capability) as well. + Direct...