CRM Product Manager
Must-have:QA/TestAILead
Benefits of joining us:
- Performance related pay;
- Salary increment;
- 2% Medical Allowance
Responsibilities
- Develop and enhance ZingKey’s CRM platform with a strong focus on B2B sales workflows and sales operations.
- Build CRM capabilities across the full sales cycle, from lead capture and qualification to opportunity management, pipeline progression and deal closure.
- Define how key CRM objects such as Leads, Accounts, Contacts, Opportunities and Activities work together across different sales scenarios.
- Design solutions for pipeline management, customer follow-ups, tasks and reminders, quotations, approvals, sales forecasting and workflow automation.
- Work directly with customers, Sales and Implementation teams to understand how businesses manage their sales processes and translate common needs into scalable CRM features.
- Develop customer engagement capabilities across Email, WhatsApp Business, Telephony and Web Forms, together with the required CRM integrations.
- Build sales dashboards, pipeline analytics, conversion funnels and forecasting capabilities that help sales teams and managers track performance and make better decisions.
- Identify practical applications of AI across the sales journey, such as Lead Scoring, conversation summaries, sales recommendations, automated follow-ups and AI Sales Assistants.
- Produce PRDs, user stories, workflows and prototypes, and work closely with UI/UX, Engineering and QA through development, testing and release.
Requirements
- Bachelor’s Degree in Computer Science, Information Systems, Business or a related discipline.
- At least 3 years of relevant experience in CRM, SalesTech or B2B SaaS products preferred.
- Strong understanding of B2B sales processes, particularly Lead Management, Opportunity Management, Pipeline Management and Sales Forecasting.
- Able to understand different sales models, business rules and operational workflows, and design CRM solutions that are configurable and scalable.
- Strong business analysis and product design skills, with the ability to independently develop PRDs, workflows and prototypes.
- Comfortable working across customers, Sales, Implementation, UI/UX, Engineering and QA teams to bring product requirements through to release.
Added Advantage
- Hands-on experience with Salesforce, HubSpot, Microsoft Dynamics 365, Zoho CRM or Freshsales, either in product development or implementation.
- Background in CRM implementation, CRM consulting, Sales Operations or Revenue Operations (RevOps).
- Experience with B2B SaaS, SalesTech or MarTech products.
- Familiarity with WhatsApp Business, Email, Telephony, Marketing Automation and Lead Capture.
- Good understanding of APIs, Webhooks, CRM data models, system integrations and multi-tenant SaaS environments.
- Experience building AI / Agent-based features for CRM, sales automation or sales intelligence.
Maxhunt Resource Pte Ltd | EA Licence: 22C1322 Cynthia Lai | Registration No: R25146301