conversion copywriter

Tasks / Responsibilities

• Write compelling advertising copy for paid campaigns (Meta, Google, TikTok, etc.).
• Develop high-converting content for landing pages, videos, brochures, and other digital assets.
• Create and schedule engaging content for social media platforms (Instagram, Facebook, TikTok, Twitter, LinkedIn).
• Build and manage content calendars in coordination with the design and publishing teams.
• Ensure all written content aligns with the brand’s tone of voice and communication guidelines.
• Contribute to the development of content strategies that support marketing objectives (awareness, engagement, conversion).
• Review, proofread, and edit content before publishing or final delivery.
• Apply SEO principles in writing blogs or web content where applicable.
• Analyze content performance and provide regular reports on engagement, reach, and conversion metrics.

Collaborate with designers and advertising teams to ensure cohesive and effective campaigns.

• Email Marketing:

Develop and write email marketing content for clients who have contracted the company to provide email marketing services, including creating engaging and conversion-focused email copy in line with the client’s brand guidelines and marketing objectives.

BSc in Marketing, Communications, or related field

2-4 years of experience in content creation Arabic. English Very good at Excel. Excellent knowledge of content creation strategy Time Management Communication Skills – Negotiation skills Organizing – Problem-Solving – Leadership skills