Content Strategy Manager
This is a remote role for a Singapore company, open to candidates based in Indonesia. You will be employed on an Indonesian employment contract through our Employer of Record partner, named in your offer, which also provides your BPJS, THR and annual leave. The work address on this listing is a placeholder; there is no office to attend.
Maedric is a Singapore fine-jewellery brand, founded by a GIA Graduate Gemologist and a jewellery designer. The gemologist sources coloured stones and vets parcels in person. Pieces are made as bespoke commissions or offered as curated stock.
ABOUT THE ROLE You will own Maedric's content plan and turn it into a steady Instagram pipeline. Email campaigns and website content follow from about month three. You work directly with both founders. You propose, and they approve.
WHAT YOU WILL DO
- Propose the marketing strategy and channel mix for founder approval.
- Keep a content calendar at least two weeks ahead.
- Write reel concepts, scripts and shoot briefs that the founders can film from.
- Direct and quality-check our video-editing contractor.
- Turn first-draft copy from our AI drafting tools into finished copy that fits the brand.
- Run a monthly performance review and say what should change next.
- Act as the founders' single point of contact and coordinate vendors.
The role does not include handling DMs or enquiries, deciding paid-media budgets, or owning SEO.
WHAT YOU BRING
- Three or more years in marketing, with at least one stretch where you owned a content plan rather than only executing it.
- A portfolio or example plans that show your reasoning and your own contribution.
- Excellent written English, assessed through a short written sample and a live video call.
- Good copy judgement: you can see why a draft is weak and make it better.
- Experience developing short-form video concepts and briefing an editor.
- A reliable remote working pattern. You flag blockers early and bring a proposed fix.
Helpful, but optional:
- Experience with jewellery, luxury or other high-consideration brands.
- Working knowledge of video editing.
- Experience building email campaigns.
PAY, HOURS AND BENEFITS
- IDR 7,000,000 – 9,000,000 per month (gross). Exact offer will depend on experience and portfolio.
- 40 hours a week, with at least 4 hours of overlap with Singapore business hours. Singapore is one hour ahead of WIB. No routine weekend work.
- BPJS Kesehatan and BPJS Ketenagakerjaan, THR and statutory annual leave, provided through our Employer of Record.
- Target start: December 2026.
HOW WE WORK We give one consolidated round of feedback and room to run the calendar without step-by-step direction.
HOW WE HIRE
- CV and portfolio review, plus a short written sample
- A 30-minute video interview
- A paid first trial of about 3 hours
- A paid final trial of 5 to 6 hours, including one revision round (May be skipped)
- Reference checks
- Offer
We sign a confidentiality and IP agreement before any trial brief goes out. Trial work is paid, and we do not use it commercially without a separate agreement with you. We never charge candidates any fee.
HOW TO APPLY Apply through Glints with your CV, a link to your portfolio or an example content plan, and your expected monthly salary. We assess every application on the evidence you provide.
Skills: Marketing Management, Content Strategy, Content Marketing, Instagram Marketing, Copywriting, Marketing Communications, Digital Marketing, Social Media