Social Media Assistant

Responsibilities:

Plan and create engaging social media content, including short videos, product photos, captions, and simple graphics. Develop weekly content plans in line with the company’s products, promotions and brand direction. Publish content consistently across the company’s social media platforms. Monitor social media pages and respond professionally to comments, messages and product enquiries. Identify relevant trends, content ideas and opportunities suitable for the brand. Assist with organising and executing content shoots, product launches and promotional campaigns. Maintain an organised library of product images, videos and other content assets. Track basic social media performance and prepare simple weekly updates on content published, audience engagement, customer feedback and pending tasks. Provide administrative support, including following up on customer enquiries, deliveries and assigned business activities when required. Work closely with the founder and other support staff to ensure content and promotional activities are completed on time.

Requirements:

Minimum of 1–2 years of relevant experience in social media, content creation, digital marketing or a similar role. Strong written communication skills and the ability to create clear, engaging captions. Comfortable creating quality content with a smartphone. Working knowledge of Canva, CapCut and major social media platforms. A good eye for visual presentation, trends and brand consistency. Good organisation, attention to detail and the ability to work with limited supervision. Comfortable responding professionally to online customer enquiries. An interest in beauty, hair, fashion or lifestyle products is an advantage.