CONTENT COPYWRITER

Your tasks

We are looking for an SEO Content Copywriter for our website, with the ability to write well in English, conduct research, understand search intent, and transform technical information into articles that are natural, easy to understand, and useful for readers. The content created is not only intended to gain traffic from Google, but must also demonstrate an understanding of the topic, be able to select relevant information and products, and help readers understand their options and make decisions.

• Write SEO articles in English.
• Conduct research before writing articles.
• Understand search intent and reader needs.
• Develop articles based on primary and supporting keywords naturally.
• Write SEO titles and meta descriptions.
• Perform fact-checks on the information used.
• Determine relevant internal linking.
• Perform editing and proofreading before articles are published.
• Develop new article ideas based on niche, products, and website needs.
• Possess good visual judgment in selecting photos, layouts, backgrounds, and image styles that suit the article topic.
• Be able to determine the most relevant products for an article based on context, watch character, reference, and available OEM options — not just selecting products randomly.
• Be able to connect article content, products, and visuals so that the overall content feels relevant and consistent.

Requirements

• Possess good and natural English writing skills.
• Possess strong and meticulous research skills.
• Understand SEO Content basics such as search intent, keywords, heading structure, internal linking, SEO title, and meta description.
• Be able to transform technical information into easy-to-understand writing.
• Possess logical thinking skills in determining information and products relevant to the topic.
• Possess good visual taste and the ability to choose photos that support the article content.
• Possess high attention to detail and accuracy.
• Not only able to write, but also able to understand the topic before creating content.

Experience writing about watches or luxury products is not a primary requirement. Research skills, reasoning, writing quality, and visual judgment are more important.

Preferred It is an added value if you:

• Have written SEO articles, buying guides, or product guides.
• Are familiar with Google Search Console, Ahrefs, Semrush, Keyword Planner, or other SEO tools.
• Have experience with e-commerce websites or Shopify.
• Understand informational and commercial search intent.
• Are familiar with luxury products, watches, fashion, or visual content for e-commerce.

Skills: Microsoft Office, Copywriting, Content Writing, Copy Editing, Marketing Communications, Proofreading, Content Editing, Customer Service, Creative Writing, Teamwork

How to apply

Portfolio & Writing Test All candidates participating in the selection process are required to complete a writing test, whether they have a portfolio or not. The writing test is used to directly observe the candidate's ability to conduct research, understand search intent, compose articles, select relevant information and products, perform fact-checks, and build content that is ready for publication.

Other

AI Usage The use of AI tools such as ChatGPT is permitted as an aid. However, candidates remain responsible for:

• Research.
• Fact-checking.
• Accuracy.
• Article structure.
• Product selection.
• Visual judgment.
• Editorial judgment.
• Final wording.

We do not judge whether a candidate uses AI or not. What we judge is whether the candidate is able to produce content that is: Accurate. Useful. Well-researched. Relevant. Easy to understand. Worth publishing. Copy-pasting AI output without editorial judgment will be evident in the final result and will affect the assessment.