Social Media Specialist
About the company
Got a sharp eye for social media trends? Love creating scroll-stopping content? Kwala-Breezy is looking for a Social Media Specialist who’s not just great at posting, but full of creative ideas to make our brand truly stand out in the digital world!
Your tasks
- Design and execute social media content strategies across platforms
- Manage and maintain a consistent posting schedule
- Ensure all content aligns with the brand’s tone, voice, and identity
- Contribute creative and engaging campaign ideas tailored to target audiences
- Collaborate with the team to develop compelling content (photos, videos, captions, stories, reels, etc.)
- Monitor content performance and account metrics using analytic tools
- Conduct trend, competitor, and audience research to optimize content direction
- Collaborate with influencers or KOLs that fit the brand image
- Respond to comments and DMs in a timely and brand-appropriate manner
Requirements
- Minimum 1 year of experience in a similar role (experience in fashion/retail industry is a plus)
- Strong understanding of social media algorithms and insights, especially on Instagram & TikTok
- Skilled in copywriting, storytelling, and strategic hashtag usage
- Creative, trend-savvy, and has a strong sense of aesthetics
- Communicative, detail-oriented, and comfortable working in a collaborative team environment
Let’s make the algorithm your playground✨ Skills: Social Media, Instagram Marketing, Digital Marketing, Content Marketing
Other
📍 Placement: Kebayoran Lama, Jakarta Selatan